NOMI Rice with Konjac

Two things everyone asks

Does it taste like rice?

It tastes like rice because it has rice in it. It's soft, a little springy, and it soaks up sauce the way rice should.

Do I need a rice cooker?

No, and we wouldn't use one. Pour boiling water over a pack, cover it, and wait 10 to 15 minutes. Drain, fluff, done.

See all questions Ask Mama anything

What's for dinner?

The dishes you grew up on, with the macros already done. Pick one and Mama walks you through it.

Same 60 g of rice~~204~~ 204calories

35calories a pack

8 gcarbs a pack

10packs to a box

Same rice night. Way more room on the plate.

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How to cook it

Three steps. Just hot water.

1Empty a pack into a heatproof bowl. Never cook it in the pack.
2Pour in 90 mL of freshly boiled water. Cover for 10 to 15 minutes.
3Fluff it and pile on the good stuff.

Like it firmer? Use 72 mL and cover for 10 minutes.

Konjac 101

Wait, what's konjac?

A plant people have eaten for two thousand years. Here's where it grows, and why we blend it with real rice.

Meet konjac

What are you eating for?

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About us

Meet Mama NOMI

Pull up a chair, I'll tell you everything.

There's always room at her table. The pan is sizzling. Someone's sneaking a taste. Mama NOMI is bringing out another bowl.

In her kitchen, rice goes with whatever you love. Yesterday's vegetables become tonight's fried rice. A favorite sauce brings everyone back for seconds.

Pull up a chair. Make it your bowl.

Dinner at Mama's, every night

Who we are

NOMI Foods is a small family company in Southern California. We make the food you already eat, with fewer of the calories you don't need, so there's more room on the plate for the good stuff. We started with protein ramen. Rice came next.

Rice is the center of the table in so many homes, ours included. We didn't want anyone to give it up. So we made a rice with konjac that cooks with a kettle and a bowl, and leaves the calories for protein and everything you pile on top.

Keep the food you loveNo swaps that make dinner sad. Same bowls, same sauces.

Honest numbersEvery recipe shows its macros next to the same bowl made with jasmine rice.

Made to shareTen packs to a box. Enough for the whole table.

Illustration of a konjac farm on mountain terraces

150 years of konjacOur konjac comes from a farm that has grown it for 150 years. Meet konjac →

Shop NOMI rice Open the recipe box

Mama NOMIAlain, founder

NOMI Rice with Konjac

Pull up a chair at home

Bring Mama's rice to your table. Ten packs to a box.

35calories a pack
10packs a box
$2.17a pack in the 3 box

3 for $64.99

Come eat with us!

Konjac 101

So what is konjac?

It's a plant! Let me show you.

Konjac is a plant. People have been farming it and eating it for about two thousand years. It's the reason our rice can be rice and still come in at 35 calories a pack.

Illustration of a konjac farm on terraced mountain slopes, with a farmer lifting a konjac corm from the soil

150 years on one mountain

Our konjac comes from a family farm high in the mountains of Sichuan, farmed since 1878. Our factory sits right beside the fields.

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2,000years of konjac on the table in China

1,500years in Japan, where it's called konnyaku

3years a konjac corm can grow before harvest

100xits volume in water, what konjac fiber can soak up

How konjac grows

Plant a small corm. Farmers tuck last year's small corms into the mountain soil once the frost is gone.
A shoot breaks the soil. One speckled shoot pushes up while roots spread out underneath.
One umbrella leaf. Konjac grows a single stalk and a single leaf. That one leaf feeds the corm below.
The corm keeps growing. Every season the plant comes back taller and the corm gets heavier. Some top 20 pounds.
The leaf dies back. The leaf yellows and falls. All that energy is now stored in the corm.
Dug up by hand. The corms are lifted out with hoes, a few at a time, and carried down in baskets.
Washed, sliced and dried. Clean corms are sliced thin and dried, right beside the fields.
Konjac flour. The dry slices are milled into fine flour. Most of it is glucomannan, a fiber that drinks up water. Then it's blended with rice flour into NOMI rice.

From the farm to your bowl

Konjac cormDug up, sliced and dried
Konjac flourMilled fine
+
Rice flourFor real rice taste and bite
=
NOMI Rice35 calories a pack

Not all konjac rice is the same

Most konjac rice is 100% konjac. We blend konjac with rice, so it looks, smells, tastes and fluffs like the rice you grew up on.

100% konjac rice

Made of: Konjac and water
Texture: Slippery, rubbery, see-through
Smell: Packed in alkaline water to hold its shape. Fishy until you rinse it, and sometimes after.
To make it: Drain, rinse, dry it out in a pan, hope
Calories, 60 g: Close to zero

NOMI Rice with Konjac

Made of: Konjac flour and rice flour
Texture: Soft and fluffy, real rice bite
Smell: Like rice
To make it: Hot water, cover, 10 minutes
Calories, 60 g: 35, with 8 g carbs

Every rice, side by side

Same bowl, nine ways. Swipe the table on your phone.

Rice	Serving	Calories	Carbs	Protein	Fat	Ready in	Tastes like rice?
NOMI Rice with Konjac	1 pack, 60 g	35	8 g	1 g	0 g	10 min, hot water	Yes
Jasmine	60 g uncooked	204	47 g	4 g	0 g	15 to 20 min	Yes
White long grain	60 g uncooked	219	48 g	4 g	0 g	15 to 20 min	Yes
Short grain (sushi)	60 g uncooked	215	47 g	4 g	0 g	20 min plus rest	Yes
Brown long grain	60 g uncooked	220	46 g	5 g	2 g	40 to 45 min	Mostly, chewier
Black	60 g uncooked	217	46 g	5 g	2 g	30 to 35 min	Mostly, nuttier
Wild rice	60 g uncooked	215	45 g	8 g	1 g	45 to 55 min	Not quite, it's a grass seed
Cauliflower rice	1 cup raw, 107 g	27	5 g	2 g	0 g	5 min	No
100% konjac rice	1 pack	Close to zero	Close to zero	0 g	0 g	5 min plus rinsing	Not really

Grains are per 60 g uncooked, about one bowl, from USDA FoodData Central. Cauliflower is per cup, raw. Konjac rice varies by brand. Cook times are typical stovetop times.

"Pure konjac wins on calories. That's all it wins. I'd rather you want to eat your rice."

Mama NOMI

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Questions

Ask away

No silly questions in my kitchen.

The rice

What is NOMI rice?

It's konjac flour blended with rice flour and shaped like grains of rice. The konjac keeps the calories low. The rice flour gives it the taste and bite of rice.

Does it taste like rice?

It tastes like rice because it has rice in it. It's soft, a little springy, and it soaks up sauce the way rice should.

How many calories are in a pack?

One 60 g pack is 35 calories and 8 g of carbs. The same 60 g of uncooked jasmine rice is about 204 calories and 47 g of carbs.

What is konjac?

Konjac is a plant grown in the mountains of Asia. We use the corm, a round root that grows underground for up to three years. It's dried and milled into flour. People in Asia have eaten it for about 2,000 years.

How is it different from shirataki or miracle rice?

Those are usually 100% konjac. They're very low in calories, but they can be rubbery and smell fishy. NOMI blends konjac with rice flour, so it tastes and holds together like rice.

Does it smell?

No. Pure konjac rice can smell a little fishy out of the bag. NOMI is blended with rice flour, so it doesn't.

Is it sticky enough for sushi?

Yes. It holds its shape for sushi, onigiri, rice balls and crispy rice. Keep your hands wet when you shape it.

Cooking it

How do I cook it?

Pour one pack into a heatproof bowl and cover it with boiling water. Put a lid or a plate on top and wait 10 to 15 minutes. Drain well and fluff.

Do I need a rice cooker?

No, and we wouldn't use one. A rice cooker or pressure cooker is too much for it. Boiling water and a covered bowl is all it takes.

Can I microwave it?

Yes. Put a pack in a microwave safe bowl, cover it with water, cover the bowl and microwave 3 to 4 minutes. Let it stand 5 minutes, then drain and fluff.

Do I need to rinse it first?

No. Just cook and drain.

How much is one serving?

One pack is one serving, about 3/4 cup cooked. Hungry? Use two. That's still only 70 calories of rice.

It came out too soft. What happened?

Drain it really well and let it sit uncovered for a minute so the steam escapes. Use a little less water next time. For fried rice, spread it on a plate and chill it first.

It came out too firm. What now?

Give it a few more minutes covered in hot water. A bigger batch needs closer to 15 minutes.

Diet and ingredients

Is it vegan?

Yes. NOMI rice is vegan.

Is it gluten free?

Yes. Watch the sauces you add. Regular soy sauce has wheat, so use tamari.

Is it non GMO? Any sugar?

It's non GMO and sugar free. The full ingredient list is on the box and on the Shop page.

What about allergens?

Read the label on the box for allergen information. If you have a serious allergy, check with your doctor before trying something new.

Will my kids eat it?

Kids usually just think it's rice. Start with something familiar, like egg fried rice. For babies and toddlers, ask your pediatrician first.

I'm not used to much fiber. Anything to know?

Konjac is high in fiber. If you're not used to it, start with one pack and drink water. Some people feel a little full at first.

Storing it

How do I store the packs?

Keep unopened packs in a cool, dry pantry. Check the date on the box.

How long does cooked rice keep?

Up to 3 days in the fridge in a sealed container. Reheat it covered with a splash of water until it's steaming hot. Don't leave cooked rice out for more than 2 hours.

Can I freeze it?

Yes. Cooked rice freezes well for about a month. Freeze it flat in a bag, then reheat from frozen with a splash of water.

Ordering

How much is it?

One box of 10 packs is $24.99. Three boxes are $64.99 and ship free. Subscribe and save 15%.

How does the subscription work?

You get a box every month at 15% off. You can skip or cancel anytime from your account.

Where can I buy it?

Right now NOMI rice is only sold here on our website.

What if something is wrong with my order?

Reach out to us and we'll make it right.

Didn't find it?

Ask Mama Go to the shop

The shop

Bring it home

Three boxes. Trust me.

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NOMI rice

Rice with konjac

10 packs · 600 g (21.16 oz)

$64.99 $2.17 a pack · ships free

Per pack1 pack (60 g)

Calories35

Total carbs8 g

Protein1 g

Total fat0 g

Same 60 g of jasmine rice: 204 calories, 47 g carbs.

VeganNon-GMOSugar freeGluten free

Three or more boxes ship free. Shipping and taxes are worked out at checkout.

How to cook it

Empty one pack into a heatproof bowl. Softer: 90 mL freshly boiled water, cover 10 to 15 minutes. Firmer: 72 mL, cover 10 minutes. Stir and eat. Never cook it in the pack.

What's inside

Konjac flour and rice flour. Ten 60 g packs, one serving each. Shelf life 24 months. Store cool and dry.

Per pack, next to jasmine rice

NOMI rice: 35 calories, 8 g carbs. Jasmine rice, same 60 g uncooked: 204 calories, 47 g carbs (USDA FoodData Central).

What's in the box

Ten single packs, one bowl each. Tear one open, add hot water, cover, and dinner's started.

Free shippingOn three or more boxes

Never run outSubscribe, skip or cancel anytime

Pantry readyKeeps 24 months, no fridge needed

One box, every meal

Breakfast to dessert, it's still rice. Tap one to see the recipes.

Keep the rice.

Two things everyone asks

Does it taste like rice?

Do I need a rice cooker?

What's for dinner?

Three steps. Just hot water.

Wait, what's konjac?

What are you eating for?

Or cook by cuisine

What people are cooking

Leave a review

Cook along with us

Same plate. More food.

Make the math real

Ask Mama anything

What Mama learned lately

Mama cooks with one rice

What's for dinner?

What are you eating for?

Where do you want to eat tonight?

Every bowl here starts with one pack

Meet Mama NOMI

Who we are

Pull up a chair at home

So what is konjac?

150 years on one mountain

How konjac grows

From the farm to your bowl

Not all konjac rice is the same

Every rice, side by side

Ask away

The rice

Cooking it

Diet and ingredients

Storing it

Ordering

Bring it home

Rice with konjac

What's in the box

One box, every meal